incoslatam

February 15, 2021February 15, 2021

What’s new in hygiene?

Latam, Marketing

Latin America’s hygiene and cleaning industry is going through one of its finest moments. For example, the magazine Semana de Colombia, recently indicated that bleach solution (sodium hypochlorite) is the new protagonist of spending on ... Read more

November 25, 2020November 24, 2020

Regulation of natural and organic cosmetics in Brazil

Latam, Regulations

Exclusive article for in-cosmetics Connect By Silvia Lourenço In Brazil, there is no specific regulation that defines the criteria for natural or organic cosmetics, for that ... Read more

October 12, 2020October 12, 2020

From Samson to scalp care trends

Industry, Latam, Trends

The story of Samson in biblical times is very interesting. Its name may come from the Hebrew word “Shemesh” which means “hair”. He was consecrated from ... Read more

August 25, 2020August 25, 2020

The new suncare: trends in sun protection

Latam, Marketing

We miss spending time outdoors and as the peaks of the pandemic are overcome in different countries and we are returning to a “new normal”, it ... Read more

July 30, 2020July 30, 2020

Beauty and the brain: Neurotrends in cosmetics and beauty

Latam, Trends

Neuromarketing is understood as the application of neuroscience principles to obtain information about how a person makes decisions related to the consumption of a product, based ... Read more

July 21, 2020August 5, 2020

L’Oréal and start-ups invest in personalized cosmetics in Brazil

Latam, Trends

Exclusive article for in-cosmetics Latin America Picture yourself at home receiving a box with shampoo and hair conditioning in personalized bottles with your name on them ... Read more

August 30, 2019May 27, 2020

Asian Beauty: The Multi-Billion-Dollar Opportunity

Industry, Latam, Trends

Written by Andrea Bisker, Head of Stylus Brazil It’s fair to say most (if not all) eyes are on the East when it comes to beauty. ... Read more