Connecting innovation, creativity and curiosity for formulations, products and brands that stand out from the crowd. With more than 20 years’ experience in the beauty and cosmetics industry, Stacey Fraser knows what it takes to take the ordinary and turn it into the extraordinary. Armed with innovative ideas and using expressive and creative processes, her ambition is driven by others’ successes. Having developed knowledge and expertise in all facets of the supply chain, Stacey understands the importance of supporting the formulation and launch of the next iconic product with a water-tight supply chain process and an impactful communications strategy. Specifically she has worked in roles from customer service to sales and marketing, communications, operations, logistics, packaging, concept and product development, ingredients-sourcing, manufacturing, compliance and regulations. In other words, she’s an industry all-rounder. Career highlights include formulating products for one of New Zealand’s leading skincare brands, Trilogy, and starting her own business to help other brands bring their own forward-thinking ideas to life.Stacey is passionate about following curiosity, anticipating trends, acknowledging sustainability, having a social conscience and - above all - being authentic. “I have spent my life pursuing things that feed my curiosity for the world and what it has to offer, and I am always on the lookout for my next interesting project.”
How can something that smells so good be the bad smell of the cosmetic formulation world? I’ve been asked a lot recently whether or not to ... Read more
To further explore the topic of my last article, which discussed the innovation of merging products within categories to create multifunctional products, this article explores the ... Read more
The definition of silicone states that it is a synthetic material which harbours qualities that deter changes in temperature and chemical penetration. At face value, it ... Read more
As we’ve watched the world adjust to a new everyday accessory – the mask – the focus has been on their safety and, unsurprisingly, the way ... Read more
By Stacey Fraser, Natures Blueprint Consultancy The arrival of 2020 was an exciting one. A new decade full of possibilities and renewed energy brought a flurry ... Read more