Fragrance and the power of sensory with Michelle Bower | Meet the Speaker

Fragrance and the power of sensory with Michelle Bower | Meet the Speaker

Welcome to our Meet the Speaker Series! Gather insights and be inspired by personal care and beauty specialists.

Join Michelle Bower, Associate Director, Creative Strategy at Dalziel & Pow, as she explores the role of sensory in the customer experience, the challenges of selling fragrances in a majorly sensory market affected by the “no-touch” imposed by Covid-19 and the many opportunities in the wellbeing sector for 2021.

Watch the video below and stay up-to-date with the latest trends and e-meet industry specialists at our digital event, in-cosmetics Virtual, taking place on 6 – 8 October 2020. And continue visiting the in-cosmetics Asia website for launches and event updates.

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