Maximising efficacy from your whitening, sunscreen and anti pollution formulations – Video

Maximising efficacy from your whitening, sunscreen and anti pollution formulations – Video

Anti-pollution and whitening are two of the most popular cosmeceutical product types in Asia, which means there is loads of competition in this space. Yet, many consumers are still looking for their ‘ideal’ performing product. Sunscreen efficacy can assist with product performance, and is itself another popular product category that continues to grow. This presentation looks at:

* Issues with each of these formulation types
* How to make your product stand out in a crowded marketplace
* How to boost the efficacy of products making these claims

Watch this presentation to find out how to overcome the formulating issues, competition and efficacy challenges that are faced with these very important and popular product categories.

in-cosmetics Asia is the leading exhibition and conference in Asia Pacific for personal care ingredients – takes place in Bangkok, Thailand in October/November and is focused on personal care raw materials and manufacturing – more info at http://www.asia.in-cosmetics.com

Speaker is Belinda Carli, Director of Institute of Personal Care Science, more info at www.personalcarescience.com.au

Belinda is the Director of Institute of Personal Care Science, leaders in on-line Internationally Recognised Training for Cosmetic Formulation and Regulatory Affairs. She holds a Bachelor of Natural Therapies, Diploma of Cosmetic Science and Certificate in Training and Assessment. She has written 5 books on Cosmetic Formulation from Beginners through to Advanced levels as well as Organic and Colour Cosmetic Formulations and Brand Management. Belinda provides training to all levels of industry, from Beginners through to Advanced Diplomas both on-site and via distance. She has also developed thousands of personal care formulations and document dossiers over the years. She specialises in training on innovative and compliant product developments.

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